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Digital Marketing Internet Advertising LinkedIn Ads LinkedIn Marketing Social media marketing what's new

LinkedIn Introduces Matched Audiences for B2B Marketers

LinkedIn has been busy these days, launching features and new solutions one after the other. First, the website UI revamp, then rolling out InMails in their self-serve platform followed by Lead forms to collect quality leads across all devices and now they introduced the most awaited targeting capabilities with ‘Matched Audiences’. LinkedIn on April 24 […]

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linkedin-introduces-new-lead-gen-advertising-solution
Digital Marketing Internet Advertising LinkedIn Ads LinkedIn Marketing Mobile Marketing what's new

LinkedIn introduces New Lead Gen advertising solution

LinkedIn earlier this month introduced a new solution for its advertisers, called the LinkedIn Lead Gen Form. This solution was created to enable marketer with the ability to collect quality leads across all device types, especially handheld devices like Mobile. Lead Gen Forms makes it easy for marketers to collect comprehensive lead record as the in-app […]

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Digital Marketing Mobile Marketing Video Marketing what's new YouTube Marketing

YouTube rolls out ‘live video streaming’ & monetized ‘Super Chat’ feature!

Live video streaming has been quite a rage lately and Brands have been actively using tools like Facebook Live, Periscope, Instagram & Snapchat’s disappearing Live video and other similar ones to engage with their audience. So, how could YouTube, the world’s largest video-sharing website be left out? Yesterday, YouTube rolled out its new mobile live […]

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advertising Digital Marketing Internet Advertising what's new

How is Smart TV changing Marketing & Advertising?

TV is nothing new and has been around for decades now and it has become a basic necessity over the time. Gone are the days when Television was something that could be afforded by only the riches, today almost the whole world has access to it from the rich to the less privileged, and TV […]

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Digital Marketing Instagram marketing Social media marketing what's new

3 New ways to promote your Brand on Instagram

Every time there’s a new feature or tool launched on a social media channel, you are given a new way to share your best moments with people who matter to you. And this is exactly what Instagram has come up with one more time, announcing 3 features that you must use. So as we say, […]

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App marketing Digital Marketing Google Ads Mobile Advertising Mobile Marketing what's new

Google brings in 3 new ways to promote your mobile app with Ads

This week Google announced 3 new ways for mobile marketers to promote their apps with Universal App Campaigns, which helps create ads for your app that are dynamically served and optimized to show across the Search, Display, and YouTube Networks. But, before I start with the 3 new features introduced by Google, let me give […]

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